So Help Me Pete

  The TV spot for Saint Peter's Health Care Partners shows pictures of  their medical staff providing  the various services they perform for their patients with a voiceover describing the benefits of seeking healthcare at their facilities.  You see the doctors, staff, medical visits, childbirth and surgical centers all illustrating the mission of Saint Peter's, but just as the words "protecting the dignity of our patients" are spoken,  the image is shown of some poor soul suspended in a body harness flailing across the screen, his face distorted in manic determination as he struggles to gain control of his limbs.  A courageous man for sure, but it doesn't seem his dignity is being preserved.   Even with his consent, it seems exploitative and a little grotesque.